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1D0-623 - Social Media Strategist

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CIW 1D0-623 Questions Answers

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1D0-623 Questions and Answers

Question # 1

Katie has launched a new natural makeup company and is looking to offer her lipstick line to potential new customers using a social media campaign She has recently seen her competitors successfully use influencers to help promote their products to new customers. What should she look for when trying to identify the right potential influencers for her audience?

A.

The 90/9/1 rule.

B.

Promotion, sharing, and engagement

C.

Reach, relevance, and resonance.

D.

The 80/20 rule

Question # 2

A marine biology expect works as a guide with a whale-watching tour company. He wants to communicate information on Scientific research, videos of whale sighting and other events to potential tour customer and whale conservation. He also wants to share information from this industry peers. Which social media tool can he use to meet these needs?

A.

Live streaming

B.

Business blog

C.

Micro blog

D.

Webinar

Question # 3

Which of the following is a benefit of social media auditing?

A.

Compare your social media presence to your competitors.

B.

Focus efforts on only the most important social media sites.

C.

Maintain a specific style and tone in future social media posts.

D.

Prevent bad data from entering the campaign decision making process.

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