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820-605 Cisco Customer Success Manager (CSM) Question and Answers

Question # 4

The customer wants to increase the utilization of their video conferencing system. Drag and drop the actions from the left into the correct sequence on the right.

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Question # 5

What are two barriers to adoption within an organization? (Choose two.)

A.

solution implemented by partner

B.

agile development model

C.

inadequate knowledge and skills

D.

centralized IT organization

E.

organizational silos

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Question # 6

Which perspectives are covered in a balanced scorecard?

A.

customer, employee, partner, risk

B.

business process, customer, financial, learning, growth

C.

competition, culture, financial. IT systems

D.

business outcomes, customer, employee, risk

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Question # 7

Which analysis model is used to better understand the customer business environment?

A.

dashboard

B.

SWOT

C.

renewal contract

D.

RACI

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Question # 8

Which two results of a successful customer onboarding stage are the most important? (Choose two.)

A.

organization chart discussed

B.

account relationships identified

C.

desired business outcomes discussed

D.

stakeholders identified

E.

network diagrams discussed

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Question # 9

Refer to the exhibit.

Which action must be taken by Customer Success Manager ?

A.

Recommend expansion opportunities.

B.

Review the financial index.

C.

Develop a customer testimonial.

D.

Identify the adoption barriers.

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Question # 10

A Customer Success Manager was assigned a strategic new account. Which action prepares them for the customer introduction meeting?

A.

Engage with the account team to understand the expansion opportunities.

B.

Perform a deep analysis of all the sales orders to the past 24 months.

C.

Document customer’s current technical escalations.

D.

Speak the internal contacts to understand the customer’s priorities and sentiment.

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Question # 11

Which type of KPI is of the most interest to Customer Success?

A.

business KPIs that define progress to the Business Outcome

B.

sales KPIs for revenue generation

C.

IT services KPIs for operations

D.

OPEX KPIs that define the operational costs of the company

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Question # 12

Which type of information should be captured during the first customer engagement?

A.

cases escalated to technical support

B.

expansion opportunities

C.

customer’s desired outcomes

D.

stakeholder map

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Question # 13

The customer has a new leadership team that expresses concern over the lack of adoption of a purchased solution. Which two activities must the Customer Success Manager initiate to mitigate this risk? (Choose two.)

A.

Review the original sales proposal with the sales team.

B.

Evaluate the customer’s expertise in managing the purchased solution.

C.

Offer discounts on new products to gain the interest of the new leadership.

D.

Address and resolve all technical issues.

E.

Review the original business case and reassess desired outcomes with the new leadership

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Question # 14

Which action should a Customer Success Manager take when the product utilization score is not improving?

A.

Conduct customer interviews to understand current adoption barriers and develop a solution plan.

B.

Engage the sales team to upsell the solution and offer options and product diversity to the customer.

C.

Review the support case history to identify product quality or customer education issues.

D.

Contact the product operations team to review the telemetry and offer insights to the customer.

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Question # 15

Which two metrics are used by Customer Success Managers to measure customer success? (Choose two.)

A.

help desk data

B.

health score

C.

risk management

D.

telemetry

E.

training surveys

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Question # 16

Which topics must be covered during a Quarterly Success Review to ensure that outcomes are achieved?

A.

the success plan, the agreed priorities, and the planned outcomes

B.

technical support cases in flight and support options

C.

stakeholder mapping and planned training sessions

D.

upcoming contract renewal and expansion opportunities

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Question # 17

As part of the Customer Success Manager role, success stories and references are valuable in showcasing the value of the product. If a customer has a privacy policy that precludes them from public sharing, which action helps to mitigate any concerns?

A.

Talk to senior management to explain the benefits of success story creations.

B.

Explain that this is a role metric that is needed to satisfy quotas.

C.

Make the story for internal use only.

D.

Offer the customer free products or services as an incentive.

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Question # 18

What is the term for the gap between the features and functions that customers purchase and the features and functions that they use?

A.

capability gap

B.

financial gap

C.

consumption gap

D.

organizational gap

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Question # 19

The Customer Success Manager is preparing for a review meeting. The customer has asked for a balance between subjective and objective metrics. Drag and drop the inputs from the left onto the correct subjective and objective categories on the right.

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Question # 20

In which stage of the Customer Lifecycle does the Success Plan get updated for the first time?

A.

Onboard

B.

Use

C.

Adopt

D.

Implement

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Question # 21

Which Customer Success activity is critical from the supplier perspective?

A.

identifying opportunities for sales expansion

B.

driving full adoption of the company’s technology across all supported solutions

C.

ensuring the customer has a success plan and is achieving each milestone in a timely manner

D.

listening carefully to the customer’s feedback and taking actions so the company’s solutions can be improved

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Question # 22

What are two examples of leveraging data to identify a customer barrier? (Choose two.)

A.

evaluating feedback from the customer operations team

B.

providing training recommendations

C.

reviewing installed base details

D.

consulting the health index

E.

noting change in customer executive team

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Question # 23

What is the best method to measure customer consumption of technology?

A.

telemetry and analytics

B.

recurring revenue management

C.

enterprise CRM and incident management

D.

content management

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Question # 24

Which stakeholder works directly with the customer executives to ensure that their business outcomes are aligned with and achieved using purchased solutions?

A.

Renewals Manager

B.

Product Sales Specialist

C.

Account Manager

D.

Customer Success Manager

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Question # 25

Which factor delays time to value?

A.

unreviewed Success Plan

B.

unpaid invoice

C.

loss of project sponsor

D.

negative Net Promoter Score

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Question # 26

While talking to employees of a customer's front-line operations, a Customer Success Manager learns that the team is evaluating a competitive solution for an existing solution they own but use minimally. What is the nextstep the Customer Success Manager should take after this conversation?

A.

Host a discovery session with stakeholders to identify challenges and desired outcomes.

B.

Invites the stakeholders to attend technical training on different product use cases.

C.

Educate the operations team on the features and capabilities of the existing solution.

D.

Ensure the customer's procurement team is aware of the existing solution and its usage history.

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Question # 27

What is the value proposition of customer success for customers?

A.

incremental rewards

B.

business vision support

C.

technical assistance prioritization

D.

external publicity

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Question # 28

Who confirms the use cases targeted in a Customer Success Plan?

A.

primary customer stakeholder

B.

account team sales lead

C.

customer enterprise architect

D.

Customer Success Manager

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Question # 29

The customer purchased a solution with a specific use case in mind but has not yet expressed interest in additional use cases. Which two actions gain their commitment to add use cases? (Choose two.)

A.

Identify target outcomes based on known challenges to demonstrate how a new use case could help achieve them.

B.

Recognize tools that compete with the expansion opportunity and offer discounts to switch.

C.

Conduct a discovery session to uncover their additional pain points.

D.

Provide additional training on the current use case to drive adoption.

E.

Present case studies that outline the benefits they achieved and highlight compelling metrics.

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Question # 30

What is the first step a Customer Success Manager should take to identify why the solution was purchased?

A.

Engage with the customer.

B.

Review the bill of materials.

C.

Collaborate with the sales team.

D.

Evaluate the Customer Success Plan.

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Question # 31

What is a purpose of a customer stakeholder map?

A.

to create a communication plan

B.

to build a product roadmap

C.

to establish a training plan

D.

to identify the critical elements of customer culture

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Question # 32

What is the customer success objective of a Quarterly Success Review?

A.

Evaluate renewal contract.

B.

Introduce new products and services.

C.

Align work effort to outcomes.

D.

Create a success plan.

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Question # 33

What is the order of the key elements of process improvement for Customer Success?

A.

measure, define, analyze, control, improve

B.

define, measure, analyze, improve, control

C.

define, analyze, measure, improve, control

D.

analyze, define, measure, control, improve

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Question # 34

Which two actions should the Customer Success Manager take throughout the quarter to supporttheir customer? (Choose two.)

A.

No action is necessary as long as the health index is green

B.

Observe the online image of the customer

C.

Review and update the success plan for ongoing activities

D.

Manage the service issues and escalations

E.

Join the sales and marketing strategy meetings

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Question # 35

What is a lagging indicator of the customer achieving the value proposition?

A.

product deployment

B.

contract renewal

C.

decrease in the number of problem reports

D.

movement to evaluate stage

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Question # 36

Which tool is used by Customer Success Manager to establish cross-functional alignment, ensure efficient execution and communication across a project team, and facilitate stakeholder management?

A.

KPIs

B.

Health Index Report

C.

RACI

D.

Stakeholder Map

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Question # 37

Which task drives advocacy with customer stakeholders?

A.

creating a stakeholder map

B.

creating a Customer Success Plan

C.

creating technical documentation

D.

creating a success story

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Question # 38

Which two actions are in adoption campaign? (Choose two.)

A.

messaging to users on best practice approaches to their solution

B.

messaging to stakeholders on new product releases

C.

messaging to stakeholders on the new features of their solution

D.

survey sent to all end users

E.

renewal reminder to stakeholders

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Question # 39

At which lifecycle stage does the Customer Success Manager identify the solution purchased?

A.

Onboard

B.

Purchase

C.

Implement

D.

Select

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Question # 40

What are two adoption barriers? (Choose two.)

A.

gaps in the account baseline

B.

unused customer success support

C.

lack of resources

D.

loss of project sponsor

E.

lack of expansion

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Question # 41

Which scenario represents a use case expand opportunity?

A.

usage KPIs are on target entering the fourth quarter

B.

supplementary training sessions are organized on existing features

C.

solution management team adds headcount

D.

endpoint security solution extended to cover data center servers in addition to laptops

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Question # 42

Which of these is included in a success plan?

A.

confidential customer information

B.

customer business outcomes

C.

customer HR processes

D.

services cost

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Question # 43

A customer is concerned that a lot of data is presented during quarterly business reviews, but not many insights. Which action resolves this issue?

A.

Provide the customer with access to the raw data to enable them to develop their own insights.

B.

Appoint a customer representative to review the data and give specific suggestions.

C.

Explain the limitations of the available reports and offer options to provide input to develop new reports.

D.

Agree on a set of metrics and share the results and trend lines with recommendations for improvement.

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Question # 44

What is the role of a subject matter expert in the Customer Success process?

A.

accelerates customer value realization

B.

challenges the status quo

C.

drives adoption

D.

shares industry trends

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